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It’s Go Time! The Global Pet Expo is Here!

Davison News, Hugs Pet Products


Global Pet Expo 2015

The Global Pet Expo begins today in Orlando, Florida, and we are excited to see what the next few days have in store for the pet product industry!

Why? Because the Orange County Convention Center floor is the stage for Hugs Pet Products to showcase their latest and greatest products!

But, that’s not the only reason that we are excited. In fact, two Davison-designed products that are licensed with Hugs Pet Products will be on display at the pet industry’s largest annual trade show!

Davison Products at the Global Pet Expo 2015

The Chillz Mat as well as the Silicone Dog Treat Pan, which are both client inventions, will be in the lime light at the Hugs Pet Products booth!

Could you imagine seeing your own pet product or other new invention idea being displayed at the Global Pet Expo or another big industry trade show, too? Though a typical Davison-developed product is not shown at a trade show, this doesn’t mean that you still shouldn’t pursue your invention dreams. If you want to possibly turn your idea into a tangible product, take the first step, and submit your idea, today!

Our representatives at the trade show have been sending us lots of great pictures from before the event even started! Here’s a little preview of the Hugs booth while it was under construction yesterday!

Hugs Booth at the Global Pet Expo

Obviously, the fun is just beginning at Global Pet Expo. Expect to hear more from Orlando soon!

Copyright Davison, 2015


A typical project does not get a royalty agreement, sell in stores or generate a profit.

Chilly Mat Inventor Shares Story with Hometown Newspaper

Davison News, Product News

Chilly Mat- Page 6

When Diana Edington, the inventor of the Chilly Mat, noticed that her new puppy was having a hard time getting comfortable, she decided to take matters into her own hands.

That’s exactly what our client inventor told “The Banner,” a Carthage, Indiana, newspaper that recently published an article about their hometown-inventing hero.

Hugs Pet Products- Chilly Mat

“I had a puppy that was very tiny, and was looking for a way to make her feel not only comfortable, but secure,” she said. “At the time, she was in a crate. We put things in the kennels with them or their doghouses to help them stay comfortable through the winter, and you can do that with blankets. But, in the summer, blankets are too hot.”

Like many of our clients, Edington found a Better Way to do something… in her case, help her puppy stay cool and comfortable.

To help with her invention idea, Edington found Davison online; she contacted us and we continued to brainstorm on her idea with her.

“Once we had the general ideas in place, they took off with it from there… Davison is very good about taking the ideas that you throw at them and making it in a way that will benefit the company as well as you…” said Edington.

The Chilly Mat, Edington’s invention recently has been featured as a limited-time deal on and at a Bed Bath & Beyond store in Ohio. But, wait… there’s more!

Edington herself will be visiting Davison soon! Stay tuned to hear more about her visit!

Until then, here’s Diana Edington and the Chilly Mat’s story below:

Chilly Mat- Newspaper feature

Chilly Mat- In the News

Copyright Davison, 2015

This client has realized a profit on this product.

A typical project does not get a royalty agreement, sell in stores or generate a profit. Features Three Davison Products!

Davison News, Hugs Pet Products, Product News

The Chillz Cooling Mat was a featured deal in the “Dog Deals for Winter Vacay” email!

Coupaw 2015- Chillz Mat

But, the great news about Davison products does not stop there. In the very same email, the Chilly Vest, which also was licensed by Hugs Pet Products, was featured as a limited-time-only deal, too! Chilly Vest


To top it all off, when we visited, we saw that the Pugz Boots for Dogs that we designed were also featured as a deal on the site!


Coupaw 2015- Pugz Shoes

That’s not one, not two, but THREE Davison products featured on a site that promises to tell people about “the best pet services and retailers” that they can find! As if anyone would need more of an incentive to shop, we also learned that every order placed there equals six meals for rescued pets in need! What an innovative way to help out our four-legged friends!

You can see all of the featured Davison pet products and learn more about how is reaching out to pets in need by visiting We’re sure that this is just the first of much great news that we’ll hear about the Chillz Cooling Mat and our other innovative pet products this year!

Copyright Davison, 2015

Chew on this: Davison-designed Deals Featured on!

Product News

Obviously, we are still reeling with excitement from last month’s SuperZoo trade show in Las Vegas. With all of the potential for Davison-designed products in 2015, it is hard not to be pumped up!

But, why wait until next year to get excited about seeing some Davison-designed pet products on the market?

Recently, it was brought to our attention that had a deal on Sticks Throwing Dog Treats, a tasty product that we designed for Hugs Pet Products!

According to their website, Coupaw is a pet-friendly, member website that offers its users limited-time deals on pet supplies in order to “tell other people about some of the best pet services and retailers [they] could find, and to arrange some great savings for all of us!”

When a user subscribes to Coupaw, deals on dog and cat products are emailed to them. For a limited time, they are able to take advantage of those deals and share them with friends and family to get credit toward future deals.

Although the Sticks deal has now expired, it had featured both the Smokey Bacon and Peanut Butter flavors of the throwing dog treats for as low as $6.95, almost half of their $11.98 suggested retail price.

What’s even better than seeing one product that we designed at Davison for sale?

While pawing around for Sticks on, we spotted ANOTHER Davison-designed pet product featured on the website!

The Whack-a-Mouse Interactive Cat Toy had been offered as a deal on Coupaw, too! The Whack-a-Mouse, cousin of the whack-a-mole, is a game that will keep any cat chasing after a toy mouse for hours.

If you’ve got a pet (or even if you don’t), sign up for alerts today and see some awesome Davison-designed pet products at super-great deals!

Copyright Davison 2014

Modern Dog, TODAY Show “Beg” for Davison-designed Pet Products


If you’ve tuned in to NBC’s TODAY Show or flipped open the latest issue of Modern Dog magazine lately, you may have recognized some popular Davison-designed pet products!

Recently, the Silicone Dog Treat Pan and Pugz shoes have shared some major media attention.

For our four-legged, tail-wagging, homemade-treat-loving friends, it’s a dog-eat-treat world and Modern Dog (MD) magazine confirmed it when they featured the Davison-designed Silicone Dog Treat Pan in their spring issue.

The pan, which was licensed by Hugs Pet Products, appeared in MD’s “Stuff Your Dog Wants” feature that also included other canine must-haves like chewable elk antlers and a hemp Eco Rattler.

“… whether you’re baking dog biscuits or making pupsicles, its got you covered… now who wants a treat?” the magazine asks.

For our four-legged friends who would like a little bounce in their step, Pugz shoes are “what they want” and the TODAY Show’s Dylan Dreyer proved it when she packed up her pup and tried on a pair at the Orlando Global Pet Expo last month.


Visit for breaking news, world news, and news about the economy


“All of our furry and feathery friends have something to keep their heads, shoulders, knees and toes warm, cool and dry,” said Dryer, after she tried Pugz on her own pup.

We can’t wait to see where these pet friendly products pop up next!

Davison-designed Cat Toys Curl Up to Petco Shelves!

Davison News, Featured Invention, Hugs Pet Products, Innovative Inventions, Inventions, Licensing, Product News

Today, we’re heating things up and taking you back to the long, sunny days of summer when we first introduced a few Davison-designed cat toys.

At the time, Hugs Pet Products, who licensed the innovative line that promises to keep cats occupied for hours, was preparing to showcase the toys at one of the pet product industry’s biggest trade shows, SuperZoo in Las Vegas.

Well, since that time the weather has turned colder, but some pretty purr-fect things have been happening for the toys, which are proving to be hot – hot – HOT!

“Look what hit Petco stores…” said Davison Vice President of Business Development and Licensing, when he shared a photo of the line on store shelves earlier this month.

That’s right, several toys in Hugs’ innovative cat line have landed (on all four-feet, of course) on the shelves at the leading pet specialty retailer. Of course, we’re “feline” pretty good about the placement!

“Hugs and Inventionland are excited to finally see the new innovative cat items starting to hit PETCO stores. The six new items look great on the store shelf and we look forward to the continued success with Petco in this category,” said Simbeck.

Check out the Wobble Ball, Mouse Trap, Teeter Rocker, Wibble Wobble, Whack-A-Mouse and Purr-Fect Ball on Petco shelves.


Check back for more updates on these much meowed-for pet products!

Inventor of Hydro Bone Praises Davison in Letter

Davison News, George Davison, Hugs Pet Products, Inventor Stories

diane diraimo inventor of hydro toysEvery now and again we receive letters in the mail or via email from our clients, which is obviously a great thing.

Sometimes they are simply checking on their new product idea, asking questions or dropping a line to give us a nice pat on the back. And what a pat on the back this letter from Diane DiRaimo, the inventor of the Hydro Bone, gave Mr. Davison, Dan Simbeck, the Licensing team, the Creationeers and all other Davison designers!

Check out the letter below for the whole story:

davison designs

Congratulations to Diane and everyone at Davison!  The innovative Hydro line has become a hit on store shelves across the U.S. and beyond!

A typical project does not get a royalty agreement, sell in stores or generate a profit.

Davison Doggie Shoes Dance onto More Holiday Blogs

Davison News, Hugs Pet Products, Product News
Just like last holiday season, Davison-designed Pugz shoes are prancing their way into hearts worldwide! We first saw the faux fur and faux leather boots pop up on K-Earth Radio host, Lisa Stanley’s, professional blog.  Stanley tried the boots on her little pup, Molly, prior to a trip to cold and snowy Utah.

Apparently, Stanley’s trial went well.  Her blog reported: “Looks like Molly will be kept stylish and warm for the winter.”

k-earth blog pugz shoes for dogs

Read the entire K-Earth Radio blog here.


pet products pugz shoes for dogsThe trendy boots that our client, Kay, invented also popped up on PetSugar’s “Best Luxury Pet Products” list this holiday season.

pet products pugz shoes for dogsThe list includes items that will “truly pamper your dog or cat” and said that Pugz will “make those winter walks a little more cozy.”

See Pugz on PetSugar’s list here.

And, we’re not saying which product, but another Davison-designed pet innovation may make an appearance on a TV show this week.

Licensing Team Gobbles Up Success at Non-Foods Marketing Expo

AWAY, Hugs Pet Products, Licensing
non foods expo 

With Thanksgiving (mashed potatoes) approaching this (turkey) week, it’s hard (stuffing) to think about (pumpkin pie) anything but… food! However, we’ve finally caught up with our Licensing Team, who recently attended Atlantic City’s Non-Foods Marketing (NFM) Expo, which includes literally everything… except food. The trade show now carries on a 10-year tradition of catering to retailers interested in general merchandise, including a variety of products and seasonal items one may find at a grocery or drug store… you know right behind the poultry seasoning or turkey basters!

hugs pet products at NFMThe NFM Expo hosted over 150 vendors, including Hugs Pet Products and AWAY Bug Repellent, past licensees of Davison products, who both showcased many awesome Davison designs.

According to Davison’s Vice President of Business Development and Licensing Dan Simbeck, the show was very successful for Hugs and AWAY!

“The show went well and was made up of wide variety of retailers… Hugs and AWAY both made an impact at the show with product sales and good meetings, which will increase sales and distribution in 2013!” said Simbeck.

Simbeck also told us that the NFM Expo allowed Hugs and AWAY to connect with retailers that they may not typically have the chance to do meet with.

“”Mostly small to mid size retailers (1 store – 250 stores), along with a few big boys like Walgreens,” said Simbeck.

From the east coast to the west coast, Simbeck also shared a quick pic from the SEMA and AAPEX shows, where Davison-designed car cleaning products really shined!

sema appex davison designs

Where will we find our Licensing Team next?  Stay tuned!

Very Thankful Pups Love Pugz Shoes on “The Balancing Act”

Dare to Invent, Inventor Stories, The Balancing Act

Next Thursday might be Thanksgiving, but this week we are happy to inform you about a Davison-design that will be featured at 7 a.m. tomorrow on Lifetime TV’s “The Balancing Act.”

Mr. Davison and our client, Kay, along with her Pugz Shoes (as part of their “Dare to Invent” webisode) will be the featured guests on “America’s premier one-hour women’s morning show” tomorrow, November 15th.  The innovative episode will also be shown at 7 a.m. on Black Friday (you can watch before heading to the mall), November 22nd.

Our client and Michigan native, Kay, dreaded taking her two Shelties, Autumn Angel and Rough Spot, out in blustery, wet weather.  Her faithful friends would wind up with cold, snowy paws or even salt-soaked paws from treated roads and sidewalks.

“I needed something that would stay on and protect their paws… [Something to] keep their paws from getting dry and cracked,” Kay said.

Kay thought of a better way to protect her pups and brought her idea for doggie boots to Davison, where our creative team worked to design, develop and license her idea into Hugs Pet Products’ Pugz Shoes.

“I would advise [future inventors] to stay positive and do some research… Don’t get discouraged, it can happen,” said Kay.  “I’m a firm believer… nothing ventured, nothing gained.”

Following “The Balancing Act” episode, we’re giving our Facebook fans and Twitter followers the chance to win Pugz or any other innovative pet products!  By submitting a photo of their dog in Pugz or sharing why their dog needs a pair (well, um, 4 shoes), Davison fans will be entered to win a $100, $50 or $25 gift card to buy their very own Hugs Pet Products.

Tune in to Lifetime’s “The Balancing Act” tomorrow at 7 a.m. and email your clients to let them know about our Facebook and Twitter Pugz contest!**

The Lifetime Network can be found on the following channels:
- DirecTV Channel 252 (SD/HD)
- Dish Network Channel 108 (SD/HD)
- Verizon FiOS Channel 140 (SD); Channel 640 (HD)
- AT&T U-verse Channel 360 (SD); Channel 1360 (HD)
- Available on most cable systems: Check local listings 


Davison’s research, development and presentation services are provided for an upfront fee paid by the client and a contingent fee (which is a percentage of royalties obtained by the client, if any). New product development is an uncertain endeavor and the use of Davison’s services typically does not result in a license agreement, sales on any market or profit to the inventor. Davison does not perform analysis of the feasibility, marketability, patentability or profitability of ideas submitted to it.

** This promotion is in no way sponsored, endorsed or administered by, or associated with, Facebook. Sponsor: Hugs Pet Products and Davison Term: The Giveaway begins on November 14, 2012 at 8 am EST and ends on November 21, 2012 at 12 pm EST. To Enter: No purchase necessary to enter or win the Sweepstakes. A purchase will not improve your chance of winning. Register to win by completing the information on the Hugs Pet Products and/or Davison Giveaway Page. The employees of Hugs Pet Products/Davison and members of their respective immediate families are not eligible to enter this giveaway. When you enter the Sweepstakes, you are also opt-in to receive advertising and promotional offers from Hugs Pet Products and Davison. You can opt-out of receiving offers at any time and opting-out does not impact your chances of winning. Prizes: Sponsor will giveaway one (1) $100, (1) $50, and (1) $25 Gift Card to a retailer selected by the sponsor. Winner Selection: Potential winner will be selected in a random drawing from among all eligible entries received by November 21, 2012 at 12 pm EST. Odds of winning are dependent upon the number of eligible entries received.

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