The story of how we got started
In 1986, Mr. Davison, like many Idea People, had several ideas for new products. One was to prevent toothbrush germs from spreading and getting everyone in his family sick. After spending over two years and exhausting a significant sum of money trying to bring his idea to life, a major corporation beat him to the market with the same idea.
He was beaten to the market by that corporation because they had a method for building new products quickly and a way to get them to the market. It was at that moment that he decided to create a company for Idea People like himself who were in need of a method like the one major corporations use to produce ideas.
He dreamed of creating a new method that would benefit future generations of Idea People. It took years and years of experimentation to figure out the best method to build ideas into products. He had failures and successes that taught him how to do things. Eventually, he found a method that worked.
