Blog

Four new ‘wellness’ products for which we created all the packaging, photography and in-use shots are now selling on Walmart.com! TheComfort Me Spa Sets and the Relaxzen 5-Motor Massage Mat with Heat are the first in a new line of more than 20 individual wellness items that we have worked on for Comfort Products, as …

The innovative Travel Folding Stitcher’s Tools that we created for Prym is featured on the “Sewing Goods & Gadgets” page of Sew Beautiful, the leading American magazine devoted to heirloom sewing, smocking and the fine needle arts. Titled “Stitch and Go,” the write-up states the tool is great for travel and is “a clever little …

Our client, Joseph, was surprised and excited to hear that his bakeware invention is for sale in a popular home solutions catalog, as well as in two large housewares store chains. He was even more excited to learn that it will air on QVC this fall and is also under review by a major upscale …

Our Licensing Team has traveled all over the country in the first six months of the year to attend the biggest tradeshows of 2010, which include the International Housewares Show in Chicago, the National Hardware Show and Consumer Electronics Show in Las Vegas, and the Craft and Hobby Association Show in Anaheim, Calif. Davison executives …

The Bucket Bench, which we created for Faucet Queen, has had its first production run, and 1,000 units are on a boat and on their way to the marketplace! We recently received the production approval sample from the factory; which was just about perfect. “It looked fantastic,” said the creative coach of special operations. “It …

There are a lot of theories out there about when to patent your product idea. At Davison, we follow the strategy of “BUILD BEFORE YOU PATENT,” which also happens to be the business strategy of most manufacturers. New product development is a balancing act, and the best tight-rope walkers in this industry to learn from …