Heinz Ketchup

Squeezing Out Innovation

Squeezing Out Innovation

Imagine this. It’s a warm summer afternoon and your burger is hot off of the grill. You have everything prepared and all that the burger needs is a dash of Ketchup. So, you grab for the glass bottle and repeatedly hit the bottom of the bottle with no luck. Now, you try the old trick …

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Iconic Packaging Design: Heinz Ketchup

Iconic Packaging Design: Heinz Ketchup

It’s everywhere. In the United States and across the pond, on tables in diners everywhere, it’s used on hot dogs, hamburgers and French fries alike. This iconic condiment, otherwise known as Heinz Ketchup, is used everywhere and it all began in 1869 when founder Henry Heinz packaged his first product. But, before the idea of …

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