Our Licensed Packaging Solutions
Fuel Helmet Packaging
The Problem:
A manufacturer's line of "Fuel" brand helmets was at a competitive disadvantage in the marketplace because of outdated packaging.
A manufacturer's line of "Fuel" brand helmets was at a competitive disadvantage in the marketplace because of outdated packaging.
The Solution:
Davison created a package design that allowed helmet buyers to try on the helmet without tearing it out of its packaging. Davison created four different versions and sizes of the package for all on- and off-road Fuel helmets, while maintaining a consistent style. They also enhanced each package with slick graphics that illustrate how consumers could try on the helmet. This innovative packaging helped the "Fuel" brand bump their competitors off the store shelf and gave them more sales opportunity.
Featured in the following stores:
- Wal-Mart
This corporate product was invented and licensed by Davison for its own benefit.
