Our Licensed Packaging Solutions

Fuel Helmet Packaging

Davison Produced Product Invention: Fuel Helmet Packaging The Problem:
A manufacturer's line of "Fuel" brand helmets was at a competitive disadvantage in the marketplace because of outdated packaging. Its biggest competitor had a vacuum-formed package that enabled the consumer to try on a helmet without taking it out of the box. The manufacturer turned to Davison to create its own innovative packaging solution that would not infringe on the competitor's packaging patent.

The Solution:
Davison created a package design that accomplished the goal while being less expensive and easier to manufacture. The open-style, sleek package design enables the consumer to try on a helmet easily before purchasing it. The designers created four different versions and sizes of the package for all on- and off-road Fuel helmets, while maintaining a consistent style. They also enhanced each package with slick graphics that illustrate how consumers could try on the helmet.

Featured in the following stores:

Wal-Mart

Fuel Helmet Packaging - In Use Shot

This product is a corporate product owned and licensed by Davison.

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A Licensed Product:

Dunham's Sports, Dick's Sporting Goods, Modell's, and FAO Schwarz are registered trademarks of their respective companies.