There is something about knowing about the designer, as well as the design, that has always intrigued me. By learning more about the designer’s thought process, I can better understand their failures and successes to help me when I design. Ikea offers an animated feature to showcase a few of their designers and how they arrived at the design you see in stores. It is so cool to see the problems and solutions that are commonplace for both aspiring inventors and professional designers who bring products to market. Take a minute to view some of these design narratives, and try to picture yourself taking on these very same design challenges.