The entire line of Swingers by Swing Away, the super innovative collapsing kitchen utensils that we created for Xtraordinary Home Products, is now on the market! The 18 utensils are selling online as well as in brick-and-mortar stores; all of them are available at American Hospitality Supply (a sampling is shown above) and many are also being tested in Bed Bath & Beyond stores! In addition, select items are on the shelves of Keystone Housewares, a specialty store in Central PA.
The line offers the convenience of full-size utensils but they take up much less storage space – and who couldn’t use more storage space in their kitchen!? Most of the utensils open and close via a hidden locking mechanism and can be used with handles folded or extended; when extended, they lock securely in place, and then unlock with the push of a button. The innovative products started with a single spatula design with XHP. Then Focus, XHP’s parent company, got involved and the product was expanded into an entire line. The collaboration involved all three companies, with the design and brainstorming led by Davison’s corporate design team.
All the products are highly innovative, but two of the “neatest ones of the whole group” are among the newest to hit the market – the can opener and cork screw, said Jason, the design manager. The Swingers Can Opener has an ergonomic grip and an offset crank, which adds “a lot more leverage” to the tool, so it’s much easier to use than standard can openers. The crank folds up compactly into the tool, so it also saves on space.
Most corkscrews are bulky, a pain to store and take up a lot of space in the kitchen drawers, said the design manager. Not this one. The Swingers Corkscrew is sleek, with an ergonomic grip, a safely retracted screw, and handles that are flush with the body when not in use. The eye-catching tool, which resembles a human figure, can even be stored standing on a shelf, Jason said.
“It’s cool enough; it looks neat and has a nice design.”
Consumers are sure to agree! Congratulations to the entire team on an innovative new line that likely will be another big hit for Davison and our corporate clients.
Check out all the other Swingers on our product pages!