By simply dressing these vegetables in knit sweaters, Calgary Farmers Market is able to tell viewers that their market is open through the cold months too. Very well thought out, very well executed, I can see how this ad campaign could remind people to shop year ‘round at their fresh farmers market.
Here are a few shopping bag designs that Toxel has compiled. Optical illusion is used to gain the attention of passersby and in turn, advertising is accomplished. Pretty clever way to send off a consumer from your store, if you do it right.
These heels have got to be the fastest looking shoes I’ve ever seen. The interior, sole and vamp are all streamlined like that of the famed Conino Lamborghini sportscar. Though only a concept, the detail is spectacular enough to lead viewers to question whether the images are truly of a shoe or, in fact, close-up shots of the real thing.
Target has found an innovative way, time and time again, to keep customers coming back and giving them money. In many companies, the creation of gift cards is dominated by the legal and accounting department, resulting in ho-hum designs that are laden with restrictions on use. But Target has had great success using its marketing department to create imaginative designs and by sticking with two simple rules: make it cool and keep it void of expiration dates. So, whether it’s a sing-along light up show, a digital camcorder or a blow-up balloon, Target has consumers buying a great design.
