The ever popular Hydro Bone has a brand new look and, in a word, it’s awesome! The Hydro Bone and Hydro Ball are now packaged in a blister pack that highlights the great features of the freezable water-soaking rubber toys. The corporate team’s goal was to visually communicate the liquid and ice aspects of the product so the consumer would instantly be able to tell what it does, said the corporate design manager. They definitely succeeded.

“It looks great,” he said. “So far it’s getting some pretty good reviews from everyone who’s seen it.”

The design was originally used on the four-pack, which went over big with retailers as well as the Hugs Pet Products, the manufacturer.

“Hugs liked it so much they asked us to put the same packaging style on all the Hugs toys,” said the manager.

The products are being shipped in the new packaging, with the distinctive blue ‘D’ on the back, to everywhere they are sold. The hydrating chew toys are sure to make tails wag wherever they are found.

“The new packaging tells a much better story of the hydro line,” said Davison’s VP of Licensing. “Great work to the design team!”

In addition to the product design, the team created the eye-catching graphics and packaging.

Congratulations to the entire team on a job well done!

Six more candle products in Metro Design’s Bella Grace line have hit the stores, for a total of 13! All the packaging we created for the line is now in stores, said our senior category director, who shared the good news from Metro. “They’re pleased with the results; they got good feedback from the companies.”

The new products are: Ball Candle, LED Tealight Sconce, Oval Meditation Garden, Square Meditation Garden, S-Shaped Sconce, and Scrolled Wall Sconce. Click into these images to get a larger view of the great packaging design!

The products are selling in all eight outlet stores owned by Variety Wholesalers, except for Meditation Gardens, which is currently available in Rose’s. Variety Wholesalers has a total of well over 200 stores throughout the South.

Any leftover samples are being used by Metro to show the products to other retailers – the more the better! In the near future the six new packaging solutions will be added to our product pages.

Once again, kudos go to everyone on the corporate team who created the packaging. Congratulations on a job well done!

It may be cold and blustery outside, but one of the summer’s hottest items can be found for sale in the holiday edition of “Things You Never Knew Existed.” Check out the Aviva Sun Seats, for which we created the graphics and packaging. The new pool product also has been added to Davison.com … can’t wait until next summer!

The latest issue of Sky Mall once again features two familiar products we developed for our clients, the Dog Wash and the Cool Cot House. Congratulations again to our clients and all who worked on their products!

In addition, two more Aviva products for which we designed the packaging, the Rocket Toss Dart Game and the Tot Totter, have hit SkyMall’s fall online catalog. That’s two more to add to our ever-growing list in the stores… the hits just keep on coming!

The newest innovations in the sewing/crafting world have just hit the store shelves, and they all have a blue “D” on the package. Four Davison products/packages, including a client project that we developed for a corporation are now in Jo-Ann stores, a leading specialty retailer of crafting and sewing products.

The Better Bobbin, invented by our client, Thomas, provides an innovative and time-saving way to wind bobbins of all sizes without having to unthread a sewing machine – Congratulations, Thomas! The Quick Cut electric scissors provides a more convenient and precise cutting tool. The Travel Folding Stitcher’s Tools combines tape measure, scissors, needle threader, seam ripper, stiletto, and a removable magnifying glass in one. We also created interactive packaging for the Petite Press mini iron.

A typical project does not get a royalty agreement, sell in stores or generate a profit. The client has not made a profit on this product.

We recently added numerous retail outlets selling Davison products and packaging — our total store count is now over 400 stores worldwide.

In addition to adding stores, we now have more products and packaging in big name retailers, such as Kohl’s (Aviva line of pool products), Jo Ann Stores (Slice Solutions Brownie Pan), Walgreens (Wrist Therapy Brace, Tru-Ice), Sears (RV Leveler, Slice Solutions), Target (Cap Racks, Purse Rack and Door Stor), Sky Mall (Dog Wash, Splash-O-Meter), just to name a few.